Signature Travel Network’s 2024 regional event attracted more than 1,200 attendees and focused on education and connection between travel advisors and partners through workshops, networking and presentations.
El Segundo, California – Signature Travel Network We recently doubled down on our efforts to educate and connect advisors and partners with our 2024 regional events, which took place in Dallas, Chicago, Los Angeles and Fort Lauderdale and attracted more than 1,200 attendees, with over 7,000 appointments and over 50 presentations over the course of a month.
The Regional Championships will have three main components:
- Regional Management Meetings: Focus on priorities for network growth, sales performance and leveraging Signature’s marketing, sales, training and technology tools.
- Embark Sales Bootcamp: Designed for advisors new to the industry with a focus on building strong client relationships.
- Travel Exchange: Facilitate networking and experience sharing between advisors and Signature Preferred Partners.
As part of its regional management meeting, Signature Travel Network reported impressive sales growth across a variety of travel segments. Overall cruise sales in 2024 are up 21% compared to 2023, led by luxury and river cruises. River cruise sales in 2025 are showing impressive growth, up 45% compared to the same period last year. Within land travel, the FIT and luxury segments are performing very well, up 25% in 2024 compared to 2023. Additionally, guided tours and FIT/luxury trips are up 25% in 2025 compared to the previous year. Expedition trips, which include expedition cruises and active adventure experiences, are up 14% in 2024 and up 36% in bookings for 2025.
Signature Travel Network Event in Chicago.
Each Travel Exchange location offered unique destination experiences, including evenings with South African Tourism, African Travel, Fiji Tourism Board and Aruba Tourism. In Chicago, Travel Weekly’s 2023 Lifetime Achievement Award recipient Ignacio Maza delivered keynote addresses on “Asia: Beyond Mediocre” and “Solo Travel: Our Next Big Opportunity.”
“The small group setting was very beneficial.” Said Amanda AriasSunTravel Travel Advisor. “The combination of lecture time and group work fostered an open and collaborative environment that made for an enjoyable and productive experience.”
“The opportunity to network and collaborate with passionate travel advisors was invaluable. In an industry driven by connections, nurturing and strengthening relationships with members across our network allows us to better serve our advisor partners and their clients,” said Corey Rathman, national account director for Villa of Distinction, a preferred partner of Signature Travel Network. “We truly appreciated the opportunity to engage with passionate professionals in this industry and look forward to continuing our collaborative relationship with Signature Travel Network advisors.”
As part of its commitment to supporting local communities through its Travel Elevates program, the Signature Travel Network partnered with local organizations in Los Angeles and Fort Lauderdale – Santa Monica Travel & Tourism, The People Concern and Visit Lauderdale – to donate supplies and proceeds. stay Victims of domestic violence Sailor’s House For refugees.
“This year’s Regional was amazing – we hosted seven events in four cities and were able to engage with 75 percent of our owners, 200 partners and over 1,000 advisors,” said Alex Sharp, president and CEO of Signature Travel Network. “It was inspiring to see the exchange of information and know that the knowledge and strong connections between advisors and preferred partners creates an even better travel experience for our member clients.”
The next opportunity for Signature Travel Network to bring together advisors and partners will be its annual conference, November 11-14, 2024, at the Venetian in Las Vegas, Nevada.
Theodore is co-founder and Editor-in-Chief of the TravelDailyNews Media Network and is responsible for business development and planning for the long-term opportunities for TravelDailyNews.
